Assassin's Creed Shadows, launched on March 20th, 2025, has sparked excitement worldwide, and Ubisoft is celebrating with a themed cafe in Harajuku. Game8 was privileged to preview this unique event. Dive into our detailed impressions of the venue, delectable food, and captivating exhibitions.
Hidden Away from the Public
Something of a Secret
The weather in Harajuku had shifted from heavy snow to a milder climate, hinting at the onset of spring. Amidst the usual hustle and bustle near Harajuku Station, a different world awaited just around the corner from Takeshita Street. Tucked away from the crowds, the Assassin's Creed Shadows themed cafe lay quietly, a perfect fit for the game's stealthy theme.
Ubisoft collaborated with Dante Carver, a major fan of the series, to transform the chic dotcom space Tokyo venue into this unique cafe. Game8 received an exclusive invitation to experience the cafe before its public opening, and we appreciate Ubisoft's gesture. Rest assured, this article remains unbiased and is shared with everyone simultaneously.
The Venue
dotcom space Tokyo
Finding the cafe was an adventure in itself, but once you spot the entrance, boldly marked with "Assassin's Creed Shadows" in neon lights, the purpose is unmistakable. The lights beautifully showcase the protagonists, Yasuke and Naoe, alongside the iconic Assassin's Brotherhood emblem.
dotcom space Tokyo maintains its modern, minimalist aesthetic with white walls, exposed ceilings, and cracked floors (watch your step!). The space is equipped with sleek drink machines and angular beige furniture, accommodating about 40-50 guests comfortably.
The Assassin's Creed theme is evident through posters of the series, scattered artwork, Ubisoft logo pillows, and encyclopedias from past games. A projector looped a silent show from a previous event in Kyoto, while classic BGM from the games added ambiance.
Further back, intriguing exhibits awaited, but first, let's delve into the cafe's culinary offerings.
The Menu
Pleasantly Affordable
The cafe's prices are surprisingly reasonable for a themed venue. Drinks range from 650 to 750 yen (around $4 to $5 USD), and food items are priced at 800 yen (approximately $5.30 USD). Compared to typical vending machine prices, these are a bit higher but justified by the specialty offerings and branded experience. Plus, patrons receive a free goodie bag (while supplies last) and an extra item with any purchase, making it a fantastic deal for fans.
Drink options include:
- Cafe Latte for the Assassin who Serves the Light - 650円
- Cafe Mocha for the Assassin who Works in the Dark - 750円
- Shadows 檸檬水 (Lemonade in Japanese) - 700円
- Valhalla Sitronbrus (Lemonade in Norwegian) - 700円
- Odyssey λεμονάδα (Lemonade in Greek) - 700円
Food choices are:
- Assassin’s Creed Dolce Set - 800円
- Assassin’s Creed Crest Toast - 800円
During our media event, we sampled both food items but selected just one drink. Opting for the Shadows Lemonade in solidarity with the game's launch, I waited patiently for my number to be called, then collected my tray along with a tote bag of goodies, and found a spot to indulge and photograph my meal.
The Food
The Toast Tasted Terrific
The aroma of melted cheese filled the air, tempting all who entered. My cheese-covered toast, adorned with the Assassin Brotherhood logo in what I believe was paprika, came with a side of syrup. Pouring it over the toast, I savored the delightful combination of salty cheese and sweet syrup—a common pairing in Japan. Despite the toast cooling while I took photos, the bread's soft interior and toasted crust provided a satisfying bite.
My red lemonade, possibly a mix of soda and food coloring with a hint of cranberry, complemented the meal nicely.
Dolce Disappoints
The Dolce Set included a madeleine and a cookie, both featuring the AC logo in sugar. The madeleine was moist with an almond aftertaste, though its density made it better suited to coffee. The cookie, visually appealing with its teal color, was challenging to bite into due to the hard frosting. Once through, the cookie offered a mild cocoa flavor, but nothing exceptional. The madeleine emerged as the clear winner.
The Exhibitions
Artwork and Replicas
After enjoying the food, I explored the exhibitions. Highlights included replicas of Yasuke's mask and Naoe's Hidden Blade, alongside mannequins dressed in the protagonists' outfits. Though I had hoped for cosplayers, the detailed displays were impressive. Origami, figurines, and a striking painting of the protagonists adorned the space. Many items, like the Hidden Blade and Yasuke's helmet, are available for purchase through PureArts, offering fans a chance to own a piece of the game's world.
Is It Worth It?
If You Temper Your Expectations
The cafe's appeal may vary, given the game's divisive reception and its hidden location. Yet, themed cafes often draw both casual and dedicated fans, especially with its limited two-day run from March 22nd to 23rd, 11am to 6:30pm.
For Assassin's Creed fans, it's a worthwhile visit if you know what to expect. Don't anticipate an immersive world; rather, enjoy the themed food, drinks, and exhibitions without an entry fee. The cheese toast is delicious, and the free gifts add value. While cosplayers would have been a nice touch, the cafe offers a fun, themed experience.
If you're a fan in Japan or visiting Harajuku this weekend, stop by for a quick visit. For non-fans, the food and drinks still hold appeal, though the themed elements might be less engaging. If you can't make it, hopefully, this article offers a taste of the experience.
Assassin’s Creed Shadows Harajuku Event Information
- Location: dotcom space Tokyo (1-19-19 Erindale Jingumae B1F, Jingumae, Shibuya-ku, Tokyo 150-0001)
- Date and time: March 22, 2025 (Sat) to March 23, 2025 (Sun), 11:00am to 6:30pm (Last Order: 6:00pm)