Skich is the next competitor to take a swing at the new alternative app store market

Skich: A New Contender in the iOS Alt App Store Arena

The iOS app store landscape is booming, with a surge of alternative app stores vying for dominance. Enter Skich, a newcomer focusing squarely on gaming. Can it carve a niche in this fiercely competitive market?

Skich's core strength lies in its innovative discoverability features. It leverages a three-pronged approach: a recommendation engine, a swipe-based browsing system, and a social element incorporating friend lists and curated collections based on shared preferences. This approach mirrors the successful model of Steam, prioritizing user experience and community engagement.

A notable weakness of competitors like the Epic Games Store on iOS is the lack of robust social features and discoverability tools that gamers on platforms like Steam and GOG take for granted. Skich aims to capitalize on this gap.

Can Skich Succeed?

While Skich's gamer-centric approach is a strong selling point, its success is far from guaranteed. Competitors like Epic Games Store (with its free game giveaways) and Apptoide (with its broader app selection) offer different enticements. Skich's success hinges on its ability to attract users away from established platforms.

However, the increasing involvement of major publishers like EA and Flexion in the alt app store space suggests a potential shift in the market. The future might see alternative stores challenging the dominance of official app stores. Skich’s focused approach could position it well within this evolving ecosystem.