Royal Kingdom teams up with LeBron James, Kevin Hart for star-studded ad campaign

If you've been scrolling through YouTube lately, chances are you've encountered ads for Dream Games' Royal Match. The endless adventures of King Robert have certainly boosted its popularity, but now, the sequel, Royal Kingdom, is taking a fresh approach with a dazzling celebrity-packed ad campaign.

While celebrity endorsements are far from new, Dream Games is pulling out all the stops to cover every niche with their latest ads. From LeBron James indulging in Royal Kingdom under the guise of reading to Kevin Hart cleverly outsourcing his acting gigs to free up more gaming time, these commercials are nothing short of creative.

Royal Kingdom, the successor to the hit Royal Match, aims to attract players beyond the typical match-three fanbase. Dream Games' strategy is clear: broaden their audience and replicate the success of their predecessor.

While Dream Games may not yet rival giants like King and their iconic Candy Crush, they've been making significant inroads in the mobile gaming world. Unlike other celebrity collaborations, such as Supercell's Clashamania with WWE, which focus on a specific audience, Dream Games is casting a much wider net.

In terms of business, Royal Kingdom and Royal Match are major successes in Türkiye. Beyond the business aspect, the WiFi-free gameplay and other innovative features have resonated well with a global audience.

If Royal Kingdom doesn't quite satisfy your puzzle cravings, don't fret. We've put together a curated list of the top 25 best puzzle games on iOS and Android to challenge even the most seasoned gamers.